Creativity

29.08.2010 Creativity, Productivity No Comments

Clarity

Funny really as this is the main reason I haven’t managed to finish a post for a while – lack of clarity.

I’m still working to clear my workspace of all the books, props and other crap that I don’t need to achieve my end goals. I want to create a clear space between me and my desired results so:

1. I’m not distracted and

2. I can filter through the white noise that can cause me a mental blockage.

It’s an ongoing project and one that has taken me far longer than I ever anticipated. My aim is to strip back to the essentials and rely on the knowledge and understanding that I already have as opposed to seeking comfort in other peoples thoughts and ideas. It’s a leap of faith, I know I don’t know everything but I have to be confident that I know enough. Of course I am still influenced by others but I want to obtain some kind of ownership of my own perspective which in the past has been prone to be ever changing. So how am I going about this? Well primarily I am following a method of restriction. I’m restricting the number of “live” projects that I’m working on. This by default limits the number of reference/magic books and props that I need and everything else is being boxed and stored. Hopefully this will mean I can lift some of the fog that has been clouding my thinking of late. I’m also setting an arbitrary 40 books rule that states I can only ever have 40 books in my office at any one time, if I get a new book I have to eliminate one of the old ones. Let’s face it 40 is probably too many, you can only read 2-3 books simultaneously in my opinion. I know that we all love to have those materials ‘to hand” and that the more books on display the smarter we look and feel, but they are contributing to a lack of progress, they are the visible equivalent of white noise. Eugene Burger writes about the Tyranny of the New in his “Experience of Magic”, it’s also referred to by some as “Shiney Object Syndrome”, if you have young children you see it every day. The thing is that kids have a sponge like capacity for taking in the new where as the majority of adults are a little like blocked toilets in the knowledge department. (Not pretty I know).

In “Making Ideas Happen” Scott Belskey talks about the Project Plateau, the stage in a project when enthusiasm has faded and hard work is required. This is the point says Belskey when we look around for a new distraction to revive our flagging levels of productivity. The result is a series of unfinished projects or half baked ideas. Seh Godin has written a book on that phase, it’s called “The Dip” and it’s well worth your attention.

So what am I working on? Well some of you may know that I have started a new site, The Magic State of Mind, which is aimed at helping magicians be more creative and productive. (Don’t worry the irony isn’t lost on me). In order to help me however I have involved others. I have asked a number of working professionals for interviews and by them making the commitment I am forced to deliver, I have a responsibility to them. I also enjoy the process of talking to other performers and everyone I’ve spoken to so far has taught me something. I enjoy the editing process as well, I’m not particularly good at it but again I’m learning. The project has a bigger meaning for me than just being a website. It’s building towards something that I want to achieve as an individual so there are a number of intrinsic motivators as well.

I ‘m working on 2 routines for events that are already confirmed, again a built in commitment.

I’m revising and preparing a keynote speech that I have to deliver in October to 500 people – a real deadline.

So here’s a challenge for you:

  • Pick 2 or 3 effects / projects that you have been thinking of working on or are already involved with and make them your focus.
  • Source the reference material you need and eliminate or store the unnecessary books, dvd’s etc.
  • If you can scan or copy the stuff you do need then do that, get rid of the surplus, keep everything to a minimum.
  • Set real deadlines. A specific event, or make a commitment to someone else. Give yourself a reason.

Now you’re clear to concentrate on the project and the actions that are needed to move you from where you are to where you want to be.

23.08.2010 Creativity, Performance, Productivity, Stage No Comments

The Magic State of Mind & the Andy Nyman Interview

The Magic State of Mind

I have asked a number of successful magicians if I can interview them.  Most of them said “Yes”. The plan is to either accompany each of these interviews with “take-aways”, a summary of the key points and advice,  how it applies to the rest of us and how it can help us develop as magicians & performers.   I will post these, along with the videos on a new site soon, with the intention of getting one or even two videos up each month. Hopefully you’ll subscribe because if there is enough interest then people will be more inclined to say yes to being interviewed.  It’s a virtuous circle!

The new site is The Magic State of Mind, and will be live by the end of the week, (in one form or another).  It’s aimed at helping magicians with their creative projects and their productivity.  I have a number of great people lined up for interview with the focus being on their success and how they achieved it. All of the people I interview will have another angle on magic that isn’t just entertainment, let’s call it “Applied Magic”. Motivational Speaking, Trade Shows, Writing, Inventing, Publishing etc.  I don’t want to talk about tricks as there are enough sites already doing this.

You can subscribe on the site itself, or by clicking HERE.  If you are already subscribed to this blog then you will get updated automatically as I will post links to the videos here as well.  If you’re not subscribed to this blog then just fill in your email address in the box on the left and you will get updates about both this blog and The Magic State of Mind.

The Andy Nyman Interview

Andy’s interview was the first interview I did so please forgive any technical or artistic cock-ups.  Andy was great but my delivery of these can only get better.  The interviews are recorded from Skype calls so the quality of the picture and the framing isn’t perfect but I believe the content makes up for it.

I have to say a huge thank you to Andy for being my test pilot, he is an incredibly busy guy so I owe him big time.  As I said there were some technical hitches, not least the fact that we were cut off abruptly, mid sentence at the end which only adds to the mystery in my opinion.  Maybe in true horror genre style I can persuade Andy to make a sequel?

To see the video on the Magic State of Mind site and read my take on what Andy said click HERE

Please leave comments and join in the conversation.  Post on Twitter, Facebook etc.  I’ll be extremely grateful.

10.07.2010 Creativity, Performance, Productivity No Comments

Some Professional Advice

Earlier in the week I posted a request on Twitter for professional magicians to give what they considered to be the best advice they could give a newcomer to the profession.  I’ve listed some of the responses at the bottom of this post and as this is my blog I have commented on the general themes.  I’ll break it down into three key areas, (it’s the engineer in me):


The Foundations.
Personal Approach
Business Approach


The Foundations:

This has to be the best starting point for every performer – develop your skill set. This doesn’t mean learn a thousand tricks and then get your business cards printed, it’s more about quality than quantity. You need the core routines that you can build your career on.  For me it was the cups and balls.  That one trick has allowed me to get thousands of performance hours in front of real people and it is still the bedrock of my professional repertoire, (some people think it’s the only trick I know!)  The truth is that I now have a substantial body of material but without that foundation I would have spread myself too thinly and that would have made progress very difficult. If you have a desire to perform close-up then 5 solid tricks will allow you to work drinks receptions and dinners, but they must be SOLID, PROFESSIONAL ROUTINES, not shoddy pieces of crap that you think “will do.” The time you spend performing these tricks in front of a live audience will benefit you far more than the hours you could waste learning new material that will probably never see the light of day.  Until you start performing you’re always practicing.  Your confidence will grow and so will your reputation as a worker and that as they say is priceless.  Too many magicians “buy” their careers and then try to grow into it but if you take the time to get the basics right you will be successful – it’s a universal in any business!  So I don’t care if you can cut the cards twenty different ways with your teeth your still not a magician until you can stand up in front of an ambivalent crowd and entertain them with a top-change.  So get the f**k off YouTube and get in front of some real people with a trick that doesn’t work itself.  You’ll thank me for it!


Personal Approach:

The advice you will often hear is “be yourself.”  Well I think that’s only part of the message. It needs to be broken down into more manageable chunks.  I mean how can you be yourself if you have no idea who you are in the first place? I wrote about this in my last post.  You need to define for yourself what it is about you that want to convey in your performances before you can be yourself.  This doesn’t mean going on a retreat and taking a swim in “lake you”, it simply means that you must be comfortable with who you are and that is something that only comes with time.  Confidence and arrogance are very similar in tone but are a world apart in the way they are perceived.  Pat Page once called me arrogant and looking back on it he may have been right.  I was close to finding my confidence on stage but I hadn’t quite crossed that line when he made that comment about me 15 years ago. I was in a part of my life as a performer that found me moving from the street into the “corporate magic” world – on the street I was confident but on stage I wasn’t and so I compensated with arrogance, not intentionally but by default.  I don’t want to sound like the journeyman but it does take time and the less experience you have the more carefully you have to control your “confidence.”  It doesn’t work for everyone, some people are just arrogant and all the time in world won’t change it.  Which brings me onto my next point
“Be yourself” is too wide a window of opportunity, it allows you to get lazy. No-one has to work at “being them self.”   You are you regardless of the effort you put in.  What you should try to be is the best of yourself – always.


Business Approach:

Do you have one? What is your marketing strategy? Do you have a CRM system? Do you issue contracts with a full set of T&C’s attached? What was the last business book you read? Are you using social media to boost your profile? You get the picture.
Being a professional magician is about magic 20% of the time, about business 80% of the time and a job all the time.  I’m obsessive about business (but that doesn’t mean I’m any good at it), and I’m always learning.  I am far more in awe of magicians who demonstrate an aptitude for business and a true entrepreneurial spirit than a good faro shuffle. Some have both skills and I try to make them my friends.  I’m shallow like that.  You should approach the business of magic with the same passion that you approach the magic itself. The first will enable you to exceed your expectations in the second.  I don’t believe that you have to be a starving artist to be truly creative, in fact the more on top of the day to day running of your business you are the more time and space you will have to spend on your artistic projects.  Nothing kills creativity like a VAT return!  And the business side of things really feeds the artistic side.  To create good marketing material you need to fully understand what it is you do.  Creating good sales copy that doesn’t read like a yellow pages ad is hard and a creative challenge, it  forces you to focus on what it is that makes you unique.  Business starts in the same way as your magic with strong foundations.  A few really good clients are worth more than a hundred nameless faces who book you once.  Again it’s quality not quantity. If you know Paretos principle then you’ll understand that 20% of your clients will bring you 80% of your work, so it’s important to build relationships and try not to piss too many people off.  Business is about people and so is being a magician.  They go very well together.


So there it is.  Easy isn’t it?  Get good, be nice and always answer the phone.


Here are some of the responses I got from my initial request, feel free to add your own comments, actually I insist.


Buy Michael Ammar’s card miracles 1 & 2 and Mark Wilson’s book of magic!
Get on stage. Work for free. Pay to work. The more stage time you get the better you’ll be.
As woody allen said – ”99% of success is turning up”.
Be yourself. And if that doesn’t work. Be someone else.
Try not to do to much magic ,it only upsets people.
Also remember to pay some attention to the ugly women
The tricks aren’t important, you and your interaction with audience are.
Smile
Take ur wallet with you on stage/performing
Remember your job is to entertain.
Don’t neglect the business side of showbiz!
You can’t beat getting in front of people. I joined an amateur variety group when I was 15 and did regular charity gigs. Helped me hone routines in the early days.
Don’t always listen to advice from family and friends. They’ll usually say you’re great when you’re not necessarily.
Believe in what you’re doing. Believe what you’re doing. If so, they will believe too. Your target is to enjoy, you and your audience.
Jugglers will hate you – mimes won’t talk to you – and it doesn’t matter if David Copperfield bought Claudia, Kate Moss still prefers magicians.
Buy “Marketing for Dummies” and anything by Seth Godin and read each twice. Finally, don’t copy what others are doing.
Learning to sell and market yourself is 100 x more important than learning card tricks.
Distinguish between magic and tricks! Understand rapport and confidence. Overcome fear!
Be yourself and if you think something works have the courage to do it, even if most disgree, who’s to say that they are right.
20.06.2010 Creativity, Performance, Productivity, Street Performing No Comments

On the Edge.

Saw BladeAs a street performer I became very familiar with edges.  Your edge is defined as the front of your audience and it’s vital you get it right if your show is to succeed.  Some performers would lay down rope or draw a chalk circle, others, magicians normally, would start working at the edge and then back away leaving the spectators in the perfect position.  Over the years I tried all of these in my attempts to set the perfect edge. On the street learning to create an edge was crucial.


So why is it so important?

Edges outlined your performance area but they also outlined your intentions to perform and attracted interest.  The act of building the edge was the method as well as the outcome.  Your edge also determined the scope of your performance. Set your edge to far away and you’ll not be able to create the energy you need to fill the show, too close and you cut off sight lines and therefore vital income streams.   Creating the boundary also built your “4th wall” , an osmotic layer that provided a means of filtering what came in and what left the performance.  Shows could not risk being a two way street, with equal input from either side of the wall.  Control was always needed to prevent things being taken over by the masses.  The edge contained the energy of the show – if the wall was breached and holes appeared then energy would be sucked out of your show faster than you could create it .  Skilled performers  will plug the gap as fast as possible stopping the show until they have.

Boundaries and edges are essential.  They are a force field that provide identity and focus.

If you don’t spend time outlining your boundaries and intentions then you can’t expect others to understand what your place in the world is.  You may well be ignored or taken for a ride.  Without your boundaries clearly stated you are more exposed to ridicule and criticism by people who just don’t “get it”.
You need to know where your boundaries lie or you can’t ever know how far you can go in pursuit of your goals.  Boundaries act as guide lines that have a bearing on all the decisions you make.  If you set them too far away you’ll never be able to fill the space and you’ll eventually be lost in the crowd.  Set them too close and you’ll never extend your grasp, you’ll feel hemmed in and your performance will be crushed.
If your edge isn’t defined then it becomes difficult to know what was you and what wasn’t.  Your ideas and thoughts will become mixed with those of other people and again you’ll lose yourself in the crowd.  You run the risk of pursuing someone else’s dream and not your own, of becoming a second rate version of someone else and not a first rate version of yourself, (to paraphrase Judy Garland).  Performers are often told to “be yourself” but without boundaries who is that?  Hey it’s easier to be someone else, someone who has clearly defined who and what they are already – but that’s a sure route to deep dissatisfaction.
As performers we offer ourselves up as a finished product but the truth can be very different.  We are often ill-defined parodies of others, fuzzy and blurred around the edges with only a packet of cards separating us from the people we’re performing to.  A magician, a corporate entertainer, a mindreader, a magical entertainer, close-up magician, blah, bah, blah.  What is it that make you unique?  Where is your edge? Have you set your boundaries?


Go ahead draw a chalk circle that says exactly who you are and then work that edge.  Use it to create interest,  build on it and take control of your performance before you lose yourself in the crowd.
14.06.2010 Creativity, Productivity No Comments

Survey Results

Tick BoxI have been looking at the results of a short survey that I did and I wanted to share the results with you.

But first thank you to everyone who took the time to get involved. Also thank you to the people who left so much positive feedback about the blog. So here are the results:

Performance Interest

Performance Skills – 70%
Act development – 85%
Technique – 37%
Effects & Routines – 65%

Non Performance Interest

Sales & Marketing – 57%
Web & Print Design – 30%
Business Development – 57%
Personal Development – 57%

Preferred Format

PDF – 12%
Video – 43%
Blog – 50%
Live Presentation – 65%

Now to be fair it wasn’t a great survey on my part and I probably didn’t think it through as well as I should have but the results were interesting. So here is my take on it:

It was good to see that many of you are intent on improving as performers which is something I want to blog more about. I will also be releasing a few effects and routines over the next few months when I get round to it. The biggest concern you all had was act development and so I will try to give as much valuable input as I can and will use my own progress as an example. It’s easy to build an act but very difficult to build a good one that people will pay to see.

Business and personal development didn’t rate as highly as I wanted but then this is a blog for magicians! I will keep writing about these however as it is important and there was enough interest to justify it. I promise not to give any design advice – probably best.

The last bit is a little confusing as you want live presentations but no video – difficult on-line but all I can assume is that you meant you preferred Live generally for information and not just from me. Like I said bad questionnaire. I am planning a number of online video presentations and will hopefully have some of those out before the autumn.

So I will finish with one last question:  What do you want – If you could have me build the ideal “product” for you, related to magic and the business of magic, what would it be?  Answers in the comments box please.

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31.05.2010 Creativity No Comments

Lecture Notes and Other Good Ideas

So I’ve  just posted some lecture notes that you can download – (click on the picture to go to the correct page), and I know for a fact that some people will take pleasure in knocking them.  Why am I so sure? Well to start with they’re not finished, infact they are properly incomplete.  There are no pictures, references, and  proper credits are few and far between.  But you see they are a good idea in the making and that’s what throws people.  Most people want to see the finished , shiny product or they struggle to see the potential, but I’m not like that.  I like the fact that ideas develop and I like to share the process.  It does mean however that people will critcise, but I’d rather they do that now and not wait until I’ve spent hours of sweat and tears producing the finished article, which by the way some people will still criticise.

Good ideas (as I kind of said in this post),  don’t always run a smooth course.  In fact the best ideas are always going to piss some people off so they will always be criticsed – if they didn’t they would be average, bland ideas and there’s enough of those around.  But don’t confuse pissing people off with a good idea, the two don’t always go hand in hand – it could just be a bad idea, but you’ll never know if you don’t try it or at least talk about it.

Your best ideas are at their most vunerable before they even see the light of day, a simple comment from someone can plant a seed of doubt that will cause you to ditch an idea long before it has even had a chance to splutter into life.  If someone says your idea won’t work ask if they have any good reasons before you question the idea itself. There’s a pretty good chance they won’t have any real reason other than the fact they can’t see what you see.  Just because someone doesn’t “like” an idea doesn’t mean it wont work, it simply means they have a different view of the world to you.  You have to keep reminding yourself of the feeling you had when the idea first popped into your head – carry that with you .  Other people’s opinions are just that , opinions – feel free to ignore them or file them away for future reference, it’s your idea not theirs.

Have you ever had a routine or effect that you have shown to someone and they’ve not responded in the way you wanted them to?  But you knew, deep down you knew that it was a good routine,  so you persisted.  If the negative response of one person is enough to make you waver then maybe you don’t have the commitment needed to make the idea work, maybe because it’s a bad idea.

Good ideas are like good books, you just can’t bring yourself to throw them away.

Please download the notes, share them, read them, criticise them if you want but let me know why or we’ll never get any better.

27.05.2010 Creativity No Comments

A Quick Survey

I have a few ideas for “stuff” that people might find interesting or maybe they won’t – who knows?.  So to try and cut through the confusion I’d like to ask you what you want and so here’s a little survey.  It should take you about 30 seconds to fill in which isn’t too bad. Thanks in advance, hopefully something good will come out of it.

17.05.2010 Creativity, Productivity, Trade Show Magic No Comments

Does Your Idea Have Legs?

I recently performed magic at a Trade Show for a regular client of mine, the difference this time was that I sold in the idea of doing a big box trick as opposed to just the close-up magic.  It seemed like a good idea at the time.  The initial response to the idea was very good, when I described it in the pre-show meetings it sounded great, but then like all good ideas the reality of implementation took over.  As I drove across country to pick up the illusion the shine seemed to fade a bit.  Loading the illusion into my car  in the snow and then unloading it into my over filled garage, well the shine faded even more.  The process of re-furbing the illusion so that it was fit for purpose really started to fade the greatness of this great idea and finally delivering the dam thing to my client and building it in their offices for them to look not at all impressed made me think perhaps this was a mistake.
Move on a few weeks.  The illusion arrives at the show the day before we open with the graphics that had been designed by the client now on the box.  I built the box on the stand but I still hadn’t had a chance to run through my presentation with the prop itself.  That I’m told will have to happen on the day the show opens – now if there’s a reason to be concerned….
Day one:  The girl who is getting in the box is an actress booked by the client, (budget driven outcome),  and has never been in an illusion before, oh and by the way she’s not arriving until 09:30, the same time that the show opens.  My great idea has become a source of internal panic but I can’t show that to the client and in the back of my mind there is still a glimmer of the original concept keeping me positive.  When my accidental assistant arrives she does a great job, but we realise that there’s a sight line problem and spectators can see certain things I don’t want them to see. (Keep thinking about the concept!!!)  I perform the illusion about 6 times on day one with mixed feedback from the client and have to stay  after the show to make some alterations.
Day two:  I make sure that we perform the illusion immediately so that we get over the inertia that can set in if you don’t “just do it”.  The show isn’t as busy as hoped so I find that at times I’m having to run through the presentation to literally no-one, but that doesn’t matter, I’m starting to see the concept and the messaging take shape.  The client is more positive about the whole thing, I think they can see it too.
Day three: It’s working – the messaging is right on target and we are getting larger crowds.  To be honest I’m not sure everyone is “fooled” by the illusion but a lot of people are making positive comments about the way the presentation worked as a whole and that to me is the main thing with Trade Show Magic.
Ideas have a tendency to fade in their glory over time and the hard work necessary to make them a reality can kill them dead.  With any kind of performance a negative comment or a less than perfect reaction can lead to you ditching the whole thing way too soon.  Seth Godin calls this phase “The Dip” and if your idea is going to succeed you need to push through this or make a decision to stop.  A decision not a submission.  If an idea has legs it will keep running even over the most difficult terrain and you need to keep reminding yourself of your original concept to help maintain momentum.
How many ideas or routines have you “conceptualised” but then allowed to fail because of the level of difficulty or the pain involved in bringing it to life?  No-one said it was meant to be easy but it is usually worthwhile.
17.02.2010 Creativity 2 Comments

Minimal Magic

Untidy Office

Stuff!

I’ve been thinking about stuff lately.  Quite literally, stuff.  I have too much of it.  I sit in my office surrounded by piles of crap. (not literally), and it’s beginning to piss me off.  So I’m going to clear it all out.  I’m not sure how but I’ll do my best.  I’ve always pined for the minimal life style but with two kids and a job like mine it’s proved almost impossible.  Not any more.  I will be calm and f**king Zen like if it kills me!   I’m even considering giving away magic books in a Leo Babauta fashion, but don’t call me, I haven’t got that far yet and may never get that far. read more